On May 10, 2022, Connecticut made history as it became the 5th state in the US to enact comprehensive consumer privacy legislation. This was made possible […]
The landmark California privacy law, one of the more robust examples of privacy legislation in the United States, has been in effect since 2018. A set […]
In this article, we will explore the various consent models, particularly the opt-in vs. opt-out models, and examine how to ensure compliance with different privacy regulations.
When it comes to handling personal data, marketing experts have a lot to keep in mind. Privacy regulations require organizations to determine the legal basis for processing individuals' data. One of the most common and flexible legal bases for processing data is "legitimate interest."
While PI and PII may seem similar at first glance, they have distinct meanings and implications for data privacy and business owners must have a clear understanding of these terms in order to ensure compliance with data privacy regulations.